AI Insights · Timothy · October 2023
Top 5 Film & Television Apps in Central America Q3 2023
Discover the performance trends of the top 5 Film & Television applications on a unified platform in Central America during Q3 2023, with insights into weekly downloads, revenue, and active users.
The third quarter of 2023 saw significant activity in the Film & Television app category in Central America, with data reflecting trends in weekly downloads, revenue, and active users. Here’s a closer look at the performance of the top 5 apps in this sector.
ViX: TV, Fútbol y Noticias from Univision Communications Inc. experienced fluctuations in its metrics. Weekly revenue peaked at approximately $405K in late June and saw a gradual decline, ending the quarter at around $321K. Downloads started strong at 662K in the last week of June, dipped mid-quarter, and then stabilized around 450K by the end of September. Active users hovered around 2.6M at the start of the quarter, with a slight decrease to approximately 2.3M by the end of September.
Netflix maintained a consistent weekly revenue, peaking at about $52K in mid-September. Downloads fluctuated between 225K and 287K, with the highest number of downloads occurring in late July. The app's active user base remained robust, starting at approximately 12.9M and slightly decreasing to 12.2M by the end of the quarter.
Disney+ showed strong revenue performance, starting the quarter at around $638K and ending at approximately $562K. Downloads saw a significant peak at over 408K in early September, before settling at around 179K. Active users for Disney+ showed a small decline from about 2.6M to 2.4M.
HBO Max: Stream TV & Movies had notable weekly revenue, reaching as high as $729K in early July and ending at around $570K. Downloads were relatively stable, peaking at 243K in early August, and active users saw a slight decline from approximately 2.3M to 2.1M throughout the quarter.
Tubi: Movies & Live TV focused on downloads and active users, with a peak of 227K downloads at the start of the quarter, gradually decreasing to around 131K by the end of September. Active users began at approximately 1.2M, fluctuating slightly but ending close to 1.1M.
These insights, gathered from Sensor Tower, provide a comprehensive view of the trends and performance of the top Film & Television apps in Central America for Q3 2023. For more in-depth analysis, visit Sensor Tower.
